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'Omigod! You're cheating on me!'

DEFINITION: n., A type of guilt associated with a lapse in brand loyalty; especially when caught surreptitiously zipping the "wrong" coffee by your barista "friend". v. To secretly switch brands.

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Verboticisms

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Huhwhathappen

Created by: lakia

Pronunciation:

Sentence:

Etymology:

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Cupterfuge

artr

Created by: artr

Pronunciation: kup-ter-fyooj

Sentence: Joan ran into her favorite barista while she was shopping for groceries. He mentioned that he hadn't seen her as often as he once had. She played it off by telling him that her work schedule had changed. Her cupterfuge unraveled when she set down the cup of coffee she was sipping. As she did the cardboard heat guard slipped down exposing the logo of a different coffee shop. She was so embarrassed she ran away crying.

Etymology: cup (a container used to hold a dring like tea or coffee) + subterfuge (deception, scheme, trick)

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Disroyalty

Created by: astorey

Pronunciation: dis-roy-el-tee

Sentence: It was a elite club with just two members--Amber and her co-worker Karen--who knew where to still find Tab and were willing to walk over to the convenience store in the lobby three buildings down to get it. But when Amber discovered that Diet Coke with Lime was an acceptable--and more readily available--substitute, her disroyalty so offended Karen that she couldn't even look Amber in the eye as she charged past her cube with her pink can of Tab in hand.

Etymology: It's a play on disloyalty, but also incorporates the idea of "dissing" the royalty that branded products get.

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COMMENTS:

metrohumanx Great word. Super usage, too. - metrohumanx, 2008-08-28: 03:33:00

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Brandwhoring

hellohime

Created by: hellohime

Pronunciation: Brandwhoring - brand'hoo'ring

Sentence: After drinking at Starbucks for a while, Jill branched out and started Brandwhoring at Tim Hortons.

Etymology: A person who switches from their regular brand to another while maintaining allegience to the first brand.

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Labelshame

DrWebsterIII

Created by: DrWebsterIII

Pronunciation: la"bel - sha*m

Sentence: Maxine tried to sneak past the mean girls outside of The Gap as she felt labelshamed with her Forever 21 bag:(

Etymology: label (an identifying brand) + shame (painful feeling having lost the respect of others

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Dunkincover

mrskellyscl

Created by: mrskellyscl

Pronunciation: dunk-in-cov-er

Sentence: Jenna used the dunkincover method of putting a wrapper around her coffee label so her friends wouldn't be able to tell she had switched to the less expensive brand. Unfortunately, they noticed and gave her funny looks all day. Now she she was forced to decide whether to give in to peer group pressure and drink the trendy stuff or continue saving money for her kidney transplant.

Etymology: Duck and Cover: a method of self-preservation during an attack or when everything comes down on you. Dunkin' Donuts: known for their coffee and the slogan "America runs on Dunkin" + Cover: to place something over to protect or conceal

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COMMENTS:

dunkeroo word! - Nosila, 2010-01-18: 23:08:00

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Brandslipsip

Created by: OZZIEBOB

Pronunciation: brand-slip-sip

Sentence: Bob was brandesultory: a new brand a day was his way. When drinking coffee it had to be a sneaky brandslipsip; for sunscreen a shifty brandslipslop. But during times of quiet reflection it was a brandslip-guilt-trip.

Etymology: "brand" & "slip" (to fall into mistake, error, to err, sin)& "sip."

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COMMENTS:

and sometimes, if he was indecisive, he did a brandslipflipflop - Jabberwocky, 2007-09-19: 15:08:00

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Cappuccheato

Created by: Stevenson0

Pronunciation: kap/oo/cheet/oh

Sentence: The extra two blocks to Star Bucks seemed difficult today for Mary, so she visited Second Cup. After the fist sip an overwhelming feeling of cappuccheato set in and she broke down and had to dispose of her 'fling coffee' in the nearest waste bin.

Etymology: cappuccino + cheat

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COMMENTS:

and the moral of this is 'never have your first cup at second cup' - Jabberwocky, 2007-09-19: 15:09:00

If Mary not careful, someone might call in the coppacheatoes! - OZZIEBOB, 2007-09-19: 17:43:00

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Cappuccinohoh

Created by: Mustang

Pronunciation: cap-yew-CHEEN-oh-oh

Sentence: Glynnis was caught in a cappuccinohoh moment when her boyfriend Gilbert caught her drinking instant decaf coffee out of a Starbucks cup.

Etymology: blend of 'cappuccino' (n. coffee with steamed milk, sometimes served with whipped cream or sprinkled with powdered chocolate) and 'oh oh' or 'uh oh' (1.An exclamation of error, concern, awareness of a problem, or surprise)

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Cappuccheato

Created by: Stevenson0

Pronunciation: kap/oo/cheet/oh

Sentence: The extra two blocks to Starbucks for her morning fix seemed a bit too difficult today for Jenny, so she visited Second Cup. After the fist sip an overwhelming feeling of cappuccheato set in and she broke down and had to dispose of her 'lazy fling coffee' in the nearest waste bin.

Etymology: CAPPUCCHEATO - noun - from CAPPUCCINO + CHEAT

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COMMENTS:

I JUST CAME BACK TO POST THAT ONE! You verbhogomist you! ha...Ok, thinking cap must go back on... - lumina, 2008-08-21: 01:28:00

Good one. - Mustang, 2008-08-21: 07:50:00

Never trust coffee-drinker. nice word - OZZIEBOB, 2008-08-22: 05:07:00

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Comments:

Verbotomy Verbotomy - 2007-09-19: 00:01:00
Today's definition was suggested by remistram. Thank you remistram! ~ James

Verbotomy Verbotomy - 2010-01-18: 00:18:00
Today's definition was suggested by remistram. Thank you remistram. ~ James

DrWebsterIII DrWebsterIII - 2012-10-22: 19:39:00
love the etymology

DrWebsterIII DrWebsterIII - 2012-10-22: 19:40:00
INDEED