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DEFINITION: n., A type of guilt associated with a lapse in brand loyalty; especially when caught surreptitiously zipping the "wrong" coffee by your barista "friend". v. To secretly switch brands.
Verboticisms
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Dislabelty
Created by: legalalien
Pronunciation: dis-LAY-bel-ty
Sentence: Jacob, who had an avowed policy of eschewing even benign local franchises with any more than two locations was quite embarassed to be espied by his friends sipping a Big Gulp (TM) and munching on Chicken McNuggets (TM).
Etymology: disloyalty + label
Skulmuggery
Created by: artr
Pronunciation: skəlˈməgərē
Sentence: In a underbranded act of skulmuggery Mindy purchased her morning cup of wake-up from the local gas station and transferred it to her Starbucks mug. She even pretended that she enjoyed it as she settled in for her day at work.
Etymology: skulduggery (underhanded or unscrupulous behavior; trickery) + mug (a large cup, typically cylindrical and with a handle and used without a saucer, typically used for coffee)
Genheretic
Created by: mweinmann
Pronunciation: jen - hayr - eh - tik
Sentence: Lila felt like a genheretic as she sipped on her Sam's Club coffee disguised by one of the Starbuck's Cups that she had saved for just this occasion.
Etymology: generic, heretic (characterized by departure from accepted beliefs or standards)
Mochashame
Created by: TJayzz
Pronunciation: Mok-a-shaym
Sentence: Sarah had been a member of the Barista club for the past eight years, so when she was caught by a fellow member drinking a cheap mocha coffee with extra chocolate she felt such mochashame she knew she would never be able to look him in the eye again without feeling guilty.
Etymology: Mocha(coffee, usually with added chocolate) ORIGIN named after a port on the Red Sea from where coffee was first shipped. + Shame(a feeling of awareness of wrong or foolish behaviour) = Mochashame
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COMMENTS:
Good'un...close relative of lattechagrin. - Mustang, 2008-08-21: 07:46:00
Another very good word - OZZIEBOB, 2008-08-22: 05:07:00
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Delicheasting
Created by: Sarahbarah
Pronunciation: Deli-cheese-ting
Sentence: My mom was a Delicheeseting because she told her friend who worked at starbucks she would drink their coffee, but really she drank Bobs coffee.
Etymology: Deli-"Delight" joy, happyness chea- "cheat", "cheating" going against are behind someones back
Betrade
Created by: petaj
Pronunciation: exactly like betrayed
Sentence: Mac Iato was roasted for his betradal of his brother's coffee shop. Not only was he caught sipping in the shop over the road, he announced in the press that the grind of his job resulted in long black moods which were expressoed in bursts of short tamper and lattely he'd bean bitter about his decision to join the Cappuchins.
Etymology: betray + trade(as in trademark)
Messpresso
Created by: lumina
Pronunciation: mess/presso
Sentence: Aria was so humiliated that she went ahead and banned herself from Le Cafe de Cafe. Having been spotted by "Lucky Pierre" the cafe's owner as she stood in line at Starbuck's...yeah, she was a real messpresso. She no longer felt worthy of his homemade croissants or his famous watered down Joe.
Etymology: mess esspresso
Brandereliction
Created by: Pseudonym
Pronunciation: bran-der-e-lik-shun
Sentence: "You would not believe the brandereliction I felt when I couldn't find my usual moisturizer."
Etymology: brand + dereliction
Comments:
Today's definition was suggested by remistram. Thank you remistram! ~ James
Today's definition was suggested by remistram. Thank you remistram. ~ James
love the etymology
INDEED