DEFINITION: v. To purchase a low-cost product and cover it with the label, or put it inside the packaging of a premium brand. n. A cheap product, which has been repackaged, or relabeled, by the consumer to make it look like an expensive brand.

Econolies

Created by: Jamagra

Pronunciation: i/kon'/e/lize

Sentence: As a way to econolies, Sarah often mixed no name honey nut O's half and half with generic "regular" O's and then poured them back into the Honey Nut Cheerios box.

Etymology: economize (to avoid waste or extravagance) + lies (untruths)

Points: 749

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