DEFINITION: n., A type of guilt associated with a lapse in brand loyalty; especially when caught surreptitiously zipping the "wrong" coffee by your barista "friend". v. To secretly switch brands.

Lattechagrin

Created by: Mustang

Pronunciation: lah - tey - sha - grin

Sentence: Alexandra felt a wave of lattechagrin wash over her when her boyfriend Chablis found her drinking decaffeinated instant coffee from a Starbucks cup.

Etymology: Blend of 'latte' (strong espresso coffee with a topping of frothed steamed milk) and 'chagrin' (disquietude or distress of mind caused by humiliation, disappointment, or failure)

Points: 620

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