DEFINITION: v. To purchase a low-cost product and cover it with the label, or put it inside the packaging of a premium brand. n. A cheap product, which has been repackaged, or relabeled, by the consumer to make it look like an expensive brand.

Feigntisement

Created by: kashman

Pronunciation: fayn-tiz-ment

Sentence: Tom's attempt to stick a Porsche label on his Toyota Corolla, hoping to impress Juliana, was a desperate attempt of feigntisement.

Etymology: feign (give fake appearance) + advertisement

Points: 695

Email this page to a friend