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'Omigod! You're cheating on me!'

DEFINITION: n., A type of guilt associated with a lapse in brand loyalty; especially when caught surreptitiously zipping the "wrong" coffee by your barista "friend". v. To secretly switch brands.

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Verboticisms

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Gulpability

Created by: ScrabbledEgg

Pronunciation: guhl-puh-bil-i-tee

Sentence: She was caught red-branded, scarfing down a Hershey's bar, instead of their beloved Toblerone. Unable to deny her gulpability, she insisted it was just a "one night brand" and begged his forgiveness for the brandgression (brand + transgression).

Etymology: gulp + culpability

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COMMENTS:

chockingly good! - galwaywegian, 2007-09-19: 05:58:00

MrDave2176 Oh my! I didn't see this until after I had posted my entry. Great minds and all... - MrDave2176, 2007-09-19: 09:28:00

Chockful of such sweet trooth! - OZZIEBOB, 2007-09-19: 17:48:00

A word that's easy to swallow! - Scrumpy, 2007-09-19: 17:48:00

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Infranchised

Created by: rikboyee

Pronunciation: in-fran-chiyzd

Sentence: as she skulked out of starbucks with her ridiculously large sweet warm beveridge she was feeling incredibly infranchised

Etymology: in, franchise, disenfranchised

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Brandwhoring

hellohime

Created by: hellohime

Pronunciation: Brandwhoring - brand'hoo'ring

Sentence: After drinking at Starbucks for a while, Jill branched out and started Brandwhoring at Tim Hortons.

Etymology: A person who switches from their regular brand to another while maintaining allegience to the first brand.

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Cappuccinohoh

Created by: Mustang

Pronunciation: cap-yew-CHEEN-oh-oh

Sentence: Glynnis was caught in a cappuccinohoh moment when her boyfriend Gilbert caught her drinking instant decaf coffee out of a Starbucks cup.

Etymology: blend of 'cappuccino' (n. coffee with steamed milk, sometimes served with whipped cream or sprinkled with powdered chocolate) and 'oh oh' or 'uh oh' (1.An exclamation of error, concern, awareness of a problem, or surprise)

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Starbuckle

Created by: galwaywegian

Pronunciation: stahr buk el

Sentence: She always proudly walked the extra five hundred metres to the indiecoffeeplace, but it was raining, her feet hurt and she starbuckled

Etymology: starbuck buckle

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Skulmuggery

artr

Created by: artr

Pronunciation: skəlˈməgərē

Sentence: In a underbranded act of skulmuggery Mindy purchased her morning cup of wake-up from the local gas station and transferred it to her Starbucks mug. She even pretended that she enjoyed it as she settled in for her day at work.

Etymology: skulduggery (underhanded or unscrupulous behavior; trickery) + mug (a large cup, typically cylindrical and with a handle and used without a saucer, typically used for coffee)

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Labeldultery

Created by: apathy42

Pronunciation:

Sentence:

Etymology: Label adultery

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Latteguilt

Created by: Nosila

Pronunciation: lata gilt

Sentence: When she walked into her favorite coffee place, Edna new that trouble was percolating. Her barista, Raoul, had spotted her yesterday with a Starbuck's cup as she walked to work. He espressoed his disdain for her and she felt a latteguilt. "Java an idea how hard it is for me to urn a living when my patrons sip around?", he asked. "I feel like a mug", she responded. "I'm just a human bean, afterall..."

Etymology: Latte (strong espresso coffee with a topping of frothed steamed milk) & Guilt(remorse caused by feeling responsible for some offence)

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COMMENTS:

What a Story!! - SethelMerman, 2012-10-22: 12:13:00

A real brew-haha - Nosila, 2012-10-22: 18:28:00

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Betrade

petaj

Created by: petaj

Pronunciation: exactly like betrayed

Sentence: Mac Iato was roasted for his betradal of his brother's coffee shop. Not only was he caught sipping in the shop over the road, he announced in the press that the grind of his job resulted in long black moods which were expressoed in bursts of short tamper and lattely he'd bean bitter about his decision to join the Cappuchins.

Etymology: betray + trade(as in trademark)

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Timwhoretons

Created by: porsche

Pronunciation: tim/hor/tons

Sentence: Any Canadian who gets coffee at any other franchise feels like a timwhoreton.

Etymology: Tim Hortons + whore

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COMMENTS:

You must have caught me timwhoretoning at Star Bucks. Great word!!! - Stevenson0, 2007-09-20: 12:02:00

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Comments:

Verbotomy Verbotomy - 2007-09-19: 00:01:00
Today's definition was suggested by remistram. Thank you remistram! ~ James

Verbotomy Verbotomy - 2010-01-18: 00:18:00
Today's definition was suggested by remistram. Thank you remistram. ~ James

DrWebsterIII DrWebsterIII - 2012-10-22: 19:39:00
love the etymology

DrWebsterIII DrWebsterIII - 2012-10-22: 19:40:00
INDEED