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'Omigod! You're cheating on me!'

DEFINITION: n., A type of guilt associated with a lapse in brand loyalty; especially when caught surreptitiously zipping the "wrong" coffee by your barista "friend". v. To secretly switch brands.

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Verboticisms

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Brandwhoring

hellohime

Created by: hellohime

Pronunciation: Brandwhoring - brand'hoo'ring

Sentence: After drinking at Starbucks for a while, Jill branched out and started Brandwhoring at Tim Hortons.

Etymology: A person who switches from their regular brand to another while maintaining allegience to the first brand.

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Skulmuggery

artr

Created by: artr

Pronunciation: skəlˈməgərē

Sentence: In a underbranded act of skulmuggery Mindy purchased her morning cup of wake-up from the local gas station and transferred it to her Starbucks mug. She even pretended that she enjoyed it as she settled in for her day at work.

Etymology: skulduggery (underhanded or unscrupulous behavior; trickery) + mug (a large cup, typically cylindrical and with a handle and used without a saucer, typically used for coffee)

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Americanogigolo

Created by: Jabberwocky

Pronunciation: a/mare/i/kano/jig/oh/low

Sentence: He was just buying espressos for the guys on the desk but the barista who already had his favourite americano brewing made him experience an acute attack of americanogigolo.

Etymology: americano + American Gigolo (of Richard Gere fame)

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COMMENTS:

excelatte! - galwaywegian, 2007-09-19: 05:56:00

Well espressoed! Perhaps the barista just needed to get cafe au laid. - ScrabbledEgg, 2007-09-19: 11:31:00

too true - an extra fine grind might have bean just what the doctor ordered - Jabberwocky, 2007-09-19: 12:05:00

Looks like he has the makings of logogigolo! - OZZIEBOB, 2007-09-19: 17:45:00

Caf fine! - Scrumpy, 2007-09-19: 17:50:00

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Starbuckle

Created by: galwaywegian

Pronunciation: stahr buk el

Sentence: She always proudly walked the extra five hundred metres to the indiecoffeeplace, but it was raining, her feet hurt and she starbuckled

Etymology: starbuck buckle

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Discoffery

Created by: Rhyme79

Pronunciation: dis-coff-err-ree

Sentence: Despite her vain attempt to conceal the starbucks cup in her hand, Muriel couldn't deny her discoffery when Kevin asked her why he hadn't seen her at his coffee shop. She had been discoffered.

Etymology: dis - (negative/reverse) + coffee + a play on 'discovery' = discoffery.

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Huhwhathappen

Created by: lakia

Pronunciation:

Sentence:

Etymology:

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Guiltsip

Created by: purpleartichokes

Pronunciation: gilt-sip

Sentence: Sue was a caffiend on a major guiltsip when she was confronted by her friend after seen drinking what he referred to as crappuccino.

Etymology: guilt trip, sip

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Cafflipflop

Created by: OZZIEBOB

Pronunciation: KAFF-flip-flop

Sentence: After Bob's cafflipflop, all that was left for him was isolatte.

Etymology: Blend of CAFF as in Caffiene; FLIP-FLOP: change of mind, reversal, apostasy

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Disroyalty

Created by: astorey

Pronunciation: dis-roy-el-tee

Sentence: It was a elite club with just two members--Amber and her co-worker Karen--who knew where to still find Tab and were willing to walk over to the convenience store in the lobby three buildings down to get it. But when Amber discovered that Diet Coke with Lime was an acceptable--and more readily available--substitute, her disroyalty so offended Karen that she couldn't even look Amber in the eye as she charged past her cube with her pink can of Tab in hand.

Etymology: It's a play on disloyalty, but also incorporates the idea of "dissing" the royalty that branded products get.

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COMMENTS:

metrohumanx Great word. Super usage, too. - metrohumanx, 2008-08-28: 03:33:00

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Beantrayal

hyperborean

Created by: hyperborean

Pronunciation: beeen TRAY uhl

Sentence: "It's not mine," she insisted. But it was too late. He was staring at the matching lipstick on the cup -- evidence of her beantrayal.

Etymology: bean (coffee bean) + betrayal (having been disloyal to)

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COMMENTS:

DrWebsterIII 2 in a row WERQUE!! - DrWebsterIII, 2012-10-24: 00:20:00

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Comments:

Verbotomy Verbotomy - 2007-09-19: 00:01:00
Today's definition was suggested by remistram. Thank you remistram! ~ James

Verbotomy Verbotomy - 2010-01-18: 00:18:00
Today's definition was suggested by remistram. Thank you remistram. ~ James

DrWebsterIII DrWebsterIII - 2012-10-22: 19:39:00
love the etymology

DrWebsterIII DrWebsterIII - 2012-10-22: 19:40:00
INDEED